Are article submissions worth the time? When doing manual submissions it takes me 10 to 15 minutes in average to login, format and submit an article to an article directory. I have to make at least 10 submissions to get a feasible exposure for my articles. So this process can take more than two hours a day! To make the most of my time I have to make sure that the article directories I am submitting to, are able to bring me as many visitors and backlinks as possible. I can name top five directories: EzineArticles.com, Buzzle.com, GoArticles.com, ArticlesFactory.com and WebProNews.com. Submitting to these is a must! EzineArticles.com and Buzzle.com can bring you a lot of traffic, GoArticles.com brings you backlinks, and ArticlesFactory.com – PageRank (my profile page there now is PR5 – with only 12 submitted articles).

Interested? Read on!

Recently I was approached by a colleauge from Portugal who offered me the following article on SEO and online advertising market in his country. I am gladly publishing this report by Nuno Hipólito here. Interested? Read on!

Some blog for fun, some blog for money, some blog for both. There are numerous options to monetize a blog. AdSense ads, affiliate links, paid reviews, links to your products – you name it. If your blog receives enough visitors you can start making living online. To make the most of your visitors you must keep in mind where do they come from. Those who arrive to your blog from search engine results or directed to you by links from other websites can see your pages fully. But your revenue-generating ads and links are hidden for those who read your RSS feeds. This means that your online money-machine loses click from a substantial portion of your most loyal visitors. Is there a way to make money in RSS feeds? Yes, try ‘feedvertising’

Interested? Read on!

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Everyone familiar with the basic copywriting rules knows that successful copy is the one that answers the most critical question for us all: What’s In It For Me? However many authors fail to realize the way this question has to be asked so that it can reflect the preferences and traits of the readers’ personality types. Yours most important objective in your copy is establishing a consistent communication with each personality type, so your prospects can provide the information they require to influence their buying decision.In the most general classification we can observe four main personality types which can be labeled as Amiable, Analytical, Driver and Expressive. Bryan Eisenberg, Jeffrey Eisenberg and Lisa Davis in their book ‘Persuasive Copywriting: How to Take Your Words to the Bank‘ provide a detailed description of each type which I feel obliged to bring up to you. Interested? Read on!

What will be the next big thing on the Web? This was one of the questions asked in the State of the Web Development 2006/2007 Research by SitePoint. About 5000 web professionals took part in the survey, and below is a sample of the most interesting, insightful and creative answers.(Of course the I’s don’t refer to the author of this post)

I don’t envision a “next big thing” so much as an evolution of current trends towards standards compliance, responsible use of technologies and semantics, which will hopefully aid in creating a more tightly woven web of relationships between resources. I think we’ll continue to see simplistic elegance and functionality reign supreme. Interested? Read on!

Flash is evil

Building Flash-powered websites is wrong. Storing your content in Flash movies is wrong. Implementing site navigation in Flash is wrong.

Then why are there so many Flash sites? They look pretty with all those neat vector graphics, gradients, animations and cool sound effects. Flash is the favorite toy of big designer studios and numerous amateur graphic artists alike. Flash is visually attractive, and in general attractive websites are more successful than the ugly ones (notable exceptions: craigslist.org and plentyoffish.com). But this is not the case of Flash websites. All the benefits of the nice outlook are overridden by the disadvantages in terms of SEO and usability. Interested? Read on!

People think that copy and content are two different things, since they serve two different purposes of motivation and information. But in terms of user conversion their differences fade away. Interested? Read on!

Paid Search Marketing

Many web marketers see paid search marketing as the fastest way to bring traffic to their online shops. At the first glance the pay-per-click scheme looks easy: you bid on a keyword, higher bids get higher positions (Overture), and web users see your listing among the top results for your target keyword. You don’t have to invest into search engine optimization and link building; you pay for your visitors and hope to quickly get targeted traffic. But did you notice that more and more often you have to raise bids above the threshold of profitability in order to put your listings to the top of paid search results? With money you spend for PPC exceeding your revenues is it worth to do online business at all? Well, it is time to seriously consider promoting your website in natural (organic) search results. Interested? Read on!

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Vitaly Kolesnik has written a very interesting article on the perception of the key elements of a web project and their relationships.

I took the liberty of summing up the main ideas of his article as well as the critique of his approach.

Website Project

Compared to the traditional media, websites’ potential for evolving is bigger. A fresh made website is more like a DNA for a future creature rather than a ready-to-use product.

Very often there is a strong desire to create a website, but the perception of the desired result is rather vague. There is a need to get a picture of the website’s course of evolvement. There is a need to understand the relationship between parts of the project. There is a need to balance these parts out and align their development to the general course. Interested? Read on!